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Salt · Pepper · Garlic · Real Butter

Most SPG rubs are built cheap.
Ours is built to be the best.

With only 4 core ingredients, there's nowhere for a cheap one to hide. So we sourced each one like it's the only one that matters — then infused it with 100% real Wisconsin butter.

Choose the 6-Pack — $79.95 See What's Inside
★★★★★ Loved by thousands of backyard pitmasters · 60-day empty bottle promise
100% Real Butter
Grillaholics SPG + Butter bottle with real butter dripping down the sides, surrounded by coarse sea salt, whole peppercorns, garlic cloves, and a curl of real butter
The Dirty Secret of the Seasoning Aisle

Flip over most SPG bottles and you're paying premium prices for bottom-of-the-barrel filler.

Big seasoning brands have one goal: margin. The cheaper the ingredients, the fatter the profit. Here's what's actually in the bottle:

Iodized Table Salt

The same bitter, metallic-tasting salt from a shaker at a diner — because it costs pennies per pound.

Stale, Pre-Ground Pepper

Ground months ago, warehoused, and flat by the time it hits your brisket. All heat, no character.

Generic Garlic Powder

Commodity-grade powder from the lowest bidder. Weak aroma, dusty texture, forgettable flavor.

Fake "Butter Flavor"

The same lab-made popcorn-topping chemistry that's never been within a mile of a dairy farm.

So we partnered with a boutique US spice merchant and did the exact opposite: four core ingredients, each one the best version of itself we could find on Earth.

Coarse pure sea salt crystals on a dark surfacePure Sea Salt
Cracked whole Vietnamese black peppercorns, some split openVietnamese Peppercorns
Golden granulated California garlic with whole peeled garlic clovesCalifornia Garlic Granules
A curl of real butter melting over spray-dried butter powder100% Real Wisconsin Butter
What's Actually In Ours

Only 4 core ingredients.*
Zero places to hide.

Our flavor is built on four core ingredients — every single one carries the flavor. That's why each was hand-selected after hundreds of hours of testing.

Not iodized filler

Pure Sea Salt

Chosen for its sweeter, brine-like profile — none of the bitter, metallic edge of the iodized table salt hiding in most rubs.

Not stale dust

Vietnamese Peppercorns

Pricier, and worth it. Notes of lemon zest, black tea, wood, and smoke that ordinary cracked pepper simply doesn't have.

Single family farm

California Garlic Granules

Sourced from one hand-selected family farm for an intense aroma and robust flavor that commodity garlic powder can't touch.

Not popcorn chemistry

100% Real Wisconsin Butter

Real butter, spray-dried into flavor nibs. All the rich, buttery taste — zero fat, zero cholesterol. Nothing else like it on the market.

*Plus a few food-safe components that keep real butter shelf-stable and free-flowing as a powder — including a small amount of rice concentrate as a natural anti-caking agent, instead of a synthetic one. Nothing is hidden: see the full label below.

Grillaholics SPG + Butter full ingredient and nutrition label
Full disclosure

Every ingredient. No hiding.

Salt, pepper, garlic, and real butter define the flavor. Real butter isn't naturally shelf-stable as a powder, so a few additional food-safe components — including rice concentrate as a natural anti-caking agent — keep it fresh and free-flowing. Here's the label exactly as it appears on every bottle.

Pitmasters put it on everything.

Real reviews from real backyards across the USA.

★★★★★

"If you use this on steak, that's all you need. This stuff is the best. And I have probably 50 different ones and this one's my number one."

— Todd, Verified Buyer
★★★★★

"My daughter used it on wings — she said they were the best wings she made. Even my picky wife likes it."

— Robert F., Verified Buyer
★★★★★

"I am just a salt and pepper person. Not any more. The flavor difference is the best of the best... I tell all my friends we meet to try this."

— Jack P., Verified Buyer
★★★★★

"We used the SPG and butter seasoning on everything — hamburgers, chicken, pork chops, pork steaks all came out juicy and so tasty."

— Susan C., Verified Buyer
★★★★★

"It is literally good on anything — beef, fish, veggies, eggs, etc!! I haven't found anything that it doesn't make better!!"

— Larry C.
★★★★★

"Used as an overnight dry brine on pork steaks and on salmon added just prior to cooking. The results were great — the salmon was very moist and flavorable."

— Dr. Frederick Howard, Verified Buyer
Customer holding Grillaholics SPG + Butter next to a USDA Prime brisketBrisket day, handled
Customer showing her bottle of Grillaholics SPG + ButterReal customer photo
Don K. with his bottle of Grillaholics SPG + Butter at the grillDon K. — Verified Buyer ↑
Bundle & Save Event

Stock up. Save up to 49%.

The more you grab, the less you pay per bottle. Every bundle is covered by our 60-day empty bottle promise. Tap a pack to select it.

Starter Deal Three bottles of Grillaholics SPG + Butter

SPG + Butter 3-Pack

Three giant bottles of our famous SPG + Butter. Perfect first stock-up.

$84.80
$44.95

Just $17.30 delivered/bottle (incl. $6.95 shipping)

Save $39.85
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+$6.95 Shipping · Ships fast from the USA 🇺🇸

🔥 Best Value — Lowest Price Per Bottle Six bottles of Grillaholics SPG + Butter

SPG + Butter 6-Pack

Six giant bottles — an entire summer of grilling at our deepest discount.

$155.70
$79.95

Just $13.33/bottle + FREE shipping

Save $75.75 (49% off)
Add 6-Pack to Cart

FREE shipping · Ships fast from the USA 🇺🇸

Try Them All Grillaholics four-rub variety pack

Rubs Variety 4-Pack

SPG + Butter, Original SPG, Herbacious Hen & Brazilian Steakhouse.

$99.80
$59.95

Just $14.99/bottle + FREE shipping

Save $39.85
Add Variety Pack to Cart

FREE shipping · Ships fast from the USA 🇺🇸

SPG + Butter 6-Pack — $79.95

$13.33 per bottle · FREE shipping

Shop the 6-Pack — $79.95
🏅

The 60-Day Empty Bottle Promise

Test-drive your first bottle for a full 60 days — empty it if you want. If you're not blown away by the flavor and freshness, contact support@grillaholics.com within 60 days of purchase and our US-based team will help you return any remaining unopened bottles for a 100% refund. You risk nothing but a boring dinner.

Questions, Answered

What exactly is an SPG rub?
SPG stands for salt, pepper, and garlic — the base layer die-hard pitmasters swear by for brisket, pork shoulder, chicken, and more. Ask any of them their secret and you'll hear the same thing: keep it simple and let the smoke do the work.
What makes yours different from a $6 grocery store SPG?
The ingredients. Most brands use iodized table salt, stale pre-ground pepper, commodity garlic, and artificial butter flavoring to protect their margins. We use pure sea salt, Vietnamese peppercorns, single-farm California garlic, and 100% real Wisconsin butter nibs — sourced through a boutique US spice merchant and shipped fresh from the USA.
Is the butter actually real? Does it contain milk?
Yes — 100% real butter, processed to release its flavor compounds and spray-dried into shelf-stable nibs. You get the full rich, buttery taste with no fat, no cholesterol, no MSG, and no sugar. Because it's made from real butter, it is a dairy-derived product — review the ingredient and allergen statement on the bottle before use if you have a milk allergy or dietary restriction.
Why does the label list more than 4 ingredients?
Salt, pepper, garlic, and real butter are the 4 core ingredients that define the flavor — but real butter isn't naturally shelf-stable as a powder, so a few additional food-safe components (like rice concentrate, used as a natural anti-caking agent instead of a synthetic one) keep it fresh and free-flowing. Nothing is hidden: the full ingredient and nutrition panel is shown above, and it's printed on every bottle.
Which pack is right for me?
The 3-pack is the easiest first stock-up, the Variety 4-Pack lets you try all four Grillaholics rubs, and the 6-pack locks in the lowest price per bottle with free shipping.
Couldn't I just mix my own?
You could — but you won't easily source single-farm garlic, Vietnamese peppercorns, or real butter nibs at home, and you won't get the same ratio-perfect consistency every time. We spent hundreds of hours of testing so you don't have to.
What if I don't love it?
Then it's free. Every order is covered by our 60-Day Empty Bottle Promise — contact support@grillaholics.com within 60 days and we'll help you return any remaining unopened bottles for a 100% refund.

Your grill deserves
better than filler.

Four core ingredients. Real Wisconsin butter. Up to 49% off while supplies last.

Choose the 6-Pack — $79.95
6-Pack — $79.95
$13.33/bottle · Free shipping
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